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Thirty percent of Beatles streams on Spotify are from millennial listeners

News 03/10/2019

Spotify statistics have revealed very interesting numbers on Beatles music, saying that 30 percent of the 1.7 billion song streams come from listeners aged between 18 to 24-year-olds.

The timeless iconic band were also streamed by 10 percent of Spotify's total monthly users during the same time period. That's about 20.6 million people listening to the Beatles in a month!

"By bridging the gap between several generations, the Beatles have done what many music experts believed was impossible," Digital Music News explained. "A plethora of other all-time-great artists have seen their success and reach limited to their initial audience – that is, the main demographic of fans that listened to the band's music during their heyday."